A little bit of background



Seen It On TV is a consortium of the industry’s leading consultants that have a successful track record of driving huge

omnichannel revenues.

Mark Thurgood

Founder and

Managing Director

Mark is a seasoned Direct Response Marketer and retailer with over 25 years' experience in bringing demonstrable products to consumers in huge volumes.

An Entrepreneurial Business strategist able to envisage opportunities, manage growth and leverage strong customer and supplier relationships. Mark’s recent successes include launching the UK’s no.1 Steam Mop and driving sales to over 1.5 million units in just 3 yrs.  Mark’s focus is on the future of omnichannel opportunities and the maximization of every consumer touch point whilst increasing customer satisfaction and retaining brand integrity.


"The X5 Mop is a game changer”

Theo Paphitis - Owner, Robert Dyas

Simon Hinton

Commercial Director

 20 years experience in DRTV Creative


As one of the Senior Producers at JML, Simon created many long form and short form commercials which have produced many millions of pounds of turnover.


As Commercial Manager at Thane Direct UK, he was creatively responsible for the UK’s most successful Multi Channel DRTV campaign - the H2O X5 Steam Mop


Simon has been creatively involved with other brand-name products such as No!No!, RX Flawless Eyes and a range of successful Dormeo DRTV campaigns. 


“In the search for talent and creativity, Simon Hinton is among the

world’s best!”

Jeff Glickman, DRTV Guru


  • DRTV Led Retail Campaign Management

  • DRTV Campaign Management

  • Sales Maximisation

  • Call Centre Performance Management

  • Media Planning & Buying

  • E-Commerce and CRM Optimisation

  • Production

  • Sales Agents

Our specialities include: